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    Search markets outside the EU and invest in R + D + i, the new commitment of the ham sector

    14 November, 2017 | ConsorcioSerrano   About Serrano Ham

    Buscar mercados fuera de la UE e invertir en I+D+i la nueva apuesta del sector del jamon

    Search markets outside the EU and invest in R + D + i, the new commitment of the ham sector

    The IX World Congress of Cured Ham held in Toledo last June, closed its three days of meetings and presentations with two maxims to promote the sector: look for complementary markets to those already saturated in the European Union and activate innovation and development projects to solve the technological deficiencies of the sector.

    During the three days of the congress, with 25 presentations and 12 thematic sessions, very diverse topics related to the business, technical and nutritional aspects were addressed. There were place to debate about technical issues like the formation of color in products without nitrification, microbial cultures for the preparation of ham and efficient management of saline.

    The bussines topics were about two main issues, the importance of seeking markets outside the EU and achieve greater protection of products, as well as monitor and prevent unfair trade policies that aim to eliminate competitors.

    After the success of this ninth edition, the celebration of the next congress in Madrid has already been established, which will be organized by the Consortium of Ham Serrano, Interporc, Asici, Anice and Feccic.

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    Exportacion Jamón Serrano

    Exports of Spanish dry-cured ham (Jamón Serrano) and shoulders grow by 14.17% up to third quarter of 2021

    21 December, 2021

    >> During the first nine months of the year, exports reached 36,644.81 ton

    Read more
    Exportacion Jamón Consorcio Serrano UE

    Germany, France and Sweden, main European destinations for Consorcio del Jamón Serrano Español’s promotional efforts

    21 December, 2021

    >> Participation in trade fairs, seminars on cutting, digital marketing ac

    Read more
    Jamon serrano en Australia

    The Consorcio del Jamón Serrano Español continues its campaign together with the Consorzio del Prosciutto di Parma to promote quality jamón in Australia

    21 December, 2021

    >>  Both consortiums resume their promotional campaign to bring the differ

    Read more
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