The Spanish Serrano Ham Consortium has released its countermark ConsorcioSerrano’s 2016 export data. With 776,356 sealed pieces, the Consortium has reached an historical high with an 18.6% export increase in relation to 2015.
Representatives of the Consorcio Serrano Ham will travel this month to Mexico and Chile to continue with the promotion plan, whose objective is to safeguard the image and quality of the authentic Spanish mountain ham outside our borders.
Last May, our organization incorporated a new partner to its international project: Esteban Espuña S.A. With its joining, the entity reaches the total number of thirty members, of which seven are companies in the province of Gerona, demonstrating the export potential of the region.
This last week of May, representatives of our organization will travel to Mexico to develop targeted actions for the Aztec country in order to respond to the needs of the market and its characteristics.
2016 has started showing the leading position of our company in the sector, due to the increase in the number of sealed hams by 10.25% over the same period of 2015, for the first three months of the year.